Analytics 50 proves the power of a good partnership

We write a lot about collaboration and partnerships at After all, it has never been more important for IT leaders to partner — whether that means working with the growing number of vendors that provide critical competencies once firmly rooted on-premises or, perhaps more importantly, partnering with CMOs and other C-level executives in departments that command their own technology budgets.

While our primary role as technology journalists is to provide information to help you do your jobs better, leverage your expertise and advance your careers, we sometimes have the opportunity to practice what we preach.

We’re proud of our partnership with Drexel University and the LeBow College of Business, and the fruits of that collaboration: the Analytics 50 awards program. This initiative, which we expect to expand in the coming years, is a blend of academia and media. A lot of partnerships look good on paper. This one certainly did, because Drexel’s Decision Sciences department and are both committed to reporting on analytics. It’s a natural fit. But partnerships don’t thrive because they look good on paper.

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